By Debbie Turner
Alexa ratings show that YouTube is the third largest search engine in the world. More people are watching video than reading the newspaper and watching television combined these days so it's no wonder it's gaining attention as a hot marketing ploy.
Video marketing on the web in combination with a video submission tool makes perfect sense in the business world because business owners want to be where the people are, where they hang out and be a part of the mix. In this way, people are more likely to stumble across their message and hopefully make a connection that results in a sale. And, it's fun and entertaining.
Video marketing is one of the most powerful strategies for attracting traffic to websites and blogs and more than ever, network marketers and internet marketers are utilizing it. And, the best part is it's free advertising.
Video allows people around the world to get to know, like and trust those on screen who are marketing their products and services. It's become more and more prevalent worldwide.
So how can an entrepreneur who has turned to marketing on the web, take a simple video and turn it into a powerhouse for leads and traffic to their website? Simple. Instead of uploading a video to one site, say YouTube for example, use a video submission tool that blasts the one video to multiple video hosting sites at one time with one push of the button.
Entrepreneurs who are new to marketing on the web are often surprised to learn that YouTube isn't the only video hosting site around. In fact, there are several. This makes the utilization of video submission tools more valuable, especially when you consider the time it takes to upload a single video to one site. It takes roughly 3-15 minutes to submit one video to one video hosting site. So you can see how long it would take to sit there and submit the same video to 15 plus sites. Video submission tools allow the entrepreneur to upload a video through the software and add a title, tags and a description just like the normal protocol.
The difference is that when the entrepreneur submits the video through the video submission tool, the program will blast that video up to multiple sites at one time. This frees up the entrepreneur to move on to other tasks, freeing up many hours each day in video submission as well as receives the benefits from the massive exposure that one video will provide.
There are a few video submission tools on the market today. Some video submission tools are free while others are paid programs. The paid versions will always offer more and often times pay for themselves over and over simply by the business generated from submitting the videos to multiple sites. It is true, you get what you pay for.
There aren't many tools a business owner needs in their toolbox, but video submission tools should top their list. Actually, one good service is worth its weight in gold. For any entrepreneur using video marketing, they'll tell you that using a video submission tool is the most powerful, effective, and efficient way to market on the web.
Check out AVS Video To Go here.
Wednesday, June 10, 2009
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